United Way Campaign Officially Hits County

The backdrop for speakers at the United Way Windsor-Essex 2014 campaign launch event held at Cooper's Hawk Vineyards in Harrow on October 7, 2014. (Photo by Ricardo Veneza)

The United Way in Windsor-Essex is hoping its 2014 annual campaign will build on what the non-profit calls its ‘big wins’ of last year.

CEO Lorraine Goddard says the campaign is looking to raise $5.2-million.

“It is up from last year, but if we can reach that goal that will allow United Way to actually help 5,000 more people in the next year,” says Goddard, on hand for the county launch of the campaign at Cooper’s Hawk Vineyard in Harrow. “We look at services across the region. Our goal is to ensure access, doesn’t matter what community you live, that you have access to the services that you need that United Way supports.”

Goddard says the United Way’s ‘big wins’ include improved access to mental health services, enriched food security and a broad reach of service with 47,000 helped last year through United Way-funded programs, including 10,000 from Essex County.