Tourism Sarnia-Lambton's new marketing campaign is showcasing beer, wine and a beautiful waterfront in hopes of attracting more tourists to the area.
The "Conquer The Coast" campaign will roll-out online video ads throughout the summer that intend to show the unfamiliar and unexpected attractions that exist along Ontario's Blue Coast.
Interim General Manager Joy Sim-Robbins says they believe the videos can bring travellers from all around the world to Sarnia-Lambton.
"We're hoping to attract people from all over southwestern Ontario obviously and then further afield," says Sim Robbins. "Any web-based program right now goes worldwide, so we are going to promote through our site as well as Ontario southwest will be promoting it through their site too. There are no boundaries as to where this can be seen."
The first video was unveiled on May 22 and the second video is expected to debut next week.
You can view the videos and download special offers at ConquerTheCoast.ca.