United Way Perth Huron Announces Strategic Directions

The United Way Perth Huron announced its new Strategic Directions at its recent annual general meeting in Stratford.

Executive Director Ryan Erb explains the United Way has spent the last two years consulting with the community to find out what was wanted and then working on a strategic direction to provide that.

Erb says they’ve identified four key points. The first involves building on the strengths of relationships the United Way already has with community partners. The second is identifying issues in the community that need attention. The third is prioritizing those issues and the fourth is increasing revenue and resources to help them address the first three.

Erb adds the strategic direction will guide the United Way going forward for the next five to ten years.