London police services are teaming up with M.A.D.D., Fanshawe College and Western University to launch an education campaign aimed at preventing drinking and driving.
Four billboards and five permanent signs will greet you on your drive on various spots throughout the city, asking "Are you going out tonight? So are we," with a picture of a police cruiser.
Impaired driving continues to be a leading cause of death in Ontario, and right here in London, three people have recently lost their lives due to impaired driving. In the past week alone, 13 individuals were arrested and charged with impaired driving related offences in London.