New program helps local businesses go digital

Woman on a computer. March 2, 2017. (Photo by pxhere)

A new initiative is coming to Chatham-Kent to help business owners strengthen their digital presence in response to COVID-19.

The Recovery Activation Program (RAP) was created by the Toronto Region Board of Trade and World Trade Centre Toronto and is beginning to expand to different businesses across the province including in Chatham-Kent. The program offers business owners with information on how to plan and implement digital solutions for every side to their business in order to better adapt to the impacts of COVID-19.

The program is described as an immersive online workshop program that connects businesses with experts for guidance about modernization and digital transformations.

“It is important that Chatham-Kent businesses have direct knowledge and ease of access to recovery opportunities… This no-cost program will provide needed aid to local merchants and proprietors to transform and enhance their opportunities for greater prosperity,” said Gail Hundt, Chatham-Kent Chamber of Commerce CEO and president.

The program will address several factors including utilizing technology to enhance business opportunities, learning about backend hardware and how to undertake a digital restructuring.

RAP is being done with the support of a $7.7 million investment from the Government of Canada and the Government of Ontario.

The first program sessions are planned throughout July. Interested applicants can apply online by clicking here.